There is no doubt that big data platforms can be regarded as a very effective resource as far as business enterprises are concerned. In the current information age, it is quite apparent that without collecting, processing, and applying information to enhance sound decisions within a business then it is almost impossible to be successful.
However, this is not the one-sided issue of how affordable big data platforms are. The challenge, especially for those companies who wish to put the most out of the big data platforms, is: where do I find a big data platform which will suit my needs and where do I apply such which will be more effective than it has ever been.
Here, we will consider the advantages of big data platforms and some of their best top examples currently present in the market together with the most effective ways of how the business leaders maximize upon their usefulness.
Source of Insight and Analysis
Business managers are able to drive their decisions using the knowledge gained from big data analytics which can enhance efficiency, customer satisfaction and business results. Such information can be gained with the help of advanced analytics that allows organizations to learn about clients, product performance, operational processes, and others. Such data analytics capabilities also mean outwards looking towards consumers and also forecasting activities controlling appeals, identifying outliers, and running advanced campaigns in a simpler way amongst many others.
Key Features of Big Data Platforms
There are a number of very attractive big data platforms that may suit the needs of the business customers looking for such solutions. For those companies in search of AI focused analytics solutions IBM’s Watson Analytics platform is quite a powerful option out there.
On the other hand, Oracle’s Big Data Cloud Service is the ideal platform for businesses with big data requirements. Tableau is perhaps the most well-known platform when it comes to data visualization while Kinetica does come with a simplistic drag and drop functionality along with some analytics features.
Products Capabilities
In the case of potential customers of big data platforms there is always the question of the products the corresponding platform is offering. In this case IBM Cloud Pak for Data also has a number of notable functionalities including natural language processing, machine learning, modeler and data as well as predictive modeling.
In contrast, the services of Oracle Big Data cloud are primarily directed toward enterprises where carrying out large bulky datasets is the order of the day. Thus, Tableau and Kinetica provide substantial visualization tools but where the latter goes further to have the use of advanced analytics and machine learning tools as well.
Integration Benefits
During the selection of a platform, one more aspect needs to be examined as well- how well the platform can be integrated with other systems. Businesses should consider how smoothly the newly adopted platform might fit into the processes they have had in the past. Most of the leading platforms today can easily integrate with other prevalent databases such as Oracle, Microsoft and IBM. This facilitates an organization in data use as it allows them to more effectively exploit their data.
Cloud-Based Infrastructure
Another aspect that manufacturers need to focus on if they want to harness the potential of big data is cloud-based infrastructure. Provision of the above involve adoption of Cloud-based infrastructure for such great feats is task made easy and data can be accessed in real time from any part of the business.
Similarly, the Oracle’s Big Data Cloud Service renders its users the same option regarding infrastructure which allows more simplification on commissioning more services when required by the interested parties.
Support Services
Finally, businesses would have to think about the support services which the platform provider is offering. A number of them provide round-the-clock customer support service which is helpful when problems of a technical nature arise. Further, some contain enlightening, tutorial, and exhaustive databases and technical assistance from people with relevant knowledge. This helps them in maximizing the value of the big data platform selected.
To sum up, big data platforms present to the businesses a means through which they can utilize the data efficiently in making decisions. When armed with the relevant platform, businesses are able to mine useful information, enhance processes, and get a strategic edge. It is essential to properly assess the platform characteristics and its integration, availability of reliable clod infrastructure, and management skills to be able to effectively utilize and make the most of big data within stiff competition.
